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Barrett, The Honors College Thesis/Creative Project Collection


Barrett, the Honors College accepts high performing, academically engaged students and works with them in collaboration with all of the other academic units at Arizona State University. All Barrett students complete a thesis or creative project, supervised and defended in front of a faculty committee. The thesis or creative project allows students to explore an intellectual interest and produce an original piece of scholarly research. The thesis or creative project is a student’s opportunity to explore areas of academic interest with greater intensity than is possible in a single course. It is also an opportunity to engage with professors, nationally recognized in their fields and specifically interested and committed to working with honors students. This work provides tangible evidence of a student’s research, writing and creative skills to graduate schools and/or prospective employers.


Contributor
Date Range
2013 2018


The sport of football has become one of the most widely loved and watched sports in the United States. Fans of football are extremely dedicated to the sport and form very personal, emotional attachments to teams within the National Football League. Through studying these fans, three main analysis topics will be addressed in this thesis: the established fan knowledge that creates rules within the fandom on how a fan participates and the exceptions to those rules, the need that fan’s who do not fit into the normative patterns of the fandom feel to explain their motivations, and the degree of ...

Contributors
Gutierrez, Brooke Kathleen, Eaton, John, Lee, Christopher, et al.
Created Date
2017-05

The objective of this case study is to understand the context for which process improvement is effective and the challenges of implementing change. In 2015, a major apparel retailer pioneered a value stream mapping project that addressed the order writing process between its merchandising team and an external vendor. This case follows the development and execution of the project and the challenge of sustaining the improvements rendered. Thorough analysis supports the recommendation for continued organizational support, a post-event auditing process, and specific metrics to indicate the project’s success.

Contributors
Morell, Hannah Christine, Maltz, Arnold, Ostrom, Amy, et al.
Created Date
2016-05

This thesis provides a conceptualization and evaluation of the different dimensions of viral marketing (i.e., good digital strategy, viral and mega viral), as well as an identification of what triggers consumers to share videos and other digital content made by and for brands. In addition, based off of the research and three case studies that exemplify viral marketing (i.e. Nike, Blendtec and Old Spice), this thesis provides an application of viral marketing to the brand JanSport.

Contributors
Melby, Lauren Elizabeth, Ostrom, Amy, Giles, Bret, et al.
Created Date
2013-05

The revitalization of the Olympic Games was introduced in 1896 and since then has left a global impact. Over time the candidature process for a city to host the games has evolved from a conversation about wealth to a focus on sustainable practices and cultural influence. This thesis aims to assess the implementation of Agenda 2020, a strategic roadmap created by the International Olympic Committee in 2015. The paper specifically looks at recommendations one, two and three; which are all geared towards bidding procedures. Within this paper, there is information from secondary sources that are both official and unofficial Olympic ...

Contributors
Chavan, Manali, Eaton, John, McIntosh, Daniel, et al.
Created Date
2018-05

The magazine industry plays an important role in shaping how women speak, act, and perceive themselves and others. This industry presents pleasure, consumerism, and a cult of femininity to its largely female readers. The purpose of the literature review was to understand the culture of women’s magazines and find a method of examination that would fit best with the intent of this thesis project. Based on this research, the project involved reconstructing a series of Glamour magazine articles from a feminist perspective. This study looked at the degree to which Glamour’s editorial content and graphics matched its editorial policy. By ...

Contributors
Affelt, Stacia Emily, Barrett, Marianne, Hawken-Collins, Denise, et al.
Created Date
2015-12

Becoming good at selling is a nuanced skill. Many pivotal techniques are often not communicated properly in the training and onboarding phases, leaving many members of the sales force "crippled" before they even get into the field. We set out to discern the "best practices" of selling, and the underlying causes as to why they work. Through meticulous research obtained via study of experiments, sourced articles and other academic papers we compiled a thorough outline detailing the most efficient ways to build a relationship with the buyer and close the sale. From there we discussed the methodology to implement those ...

Contributors
Sweeney, Connor, Reid, Tyler, Dietrich, John, et al.
Created Date
2017-05

This is a book proposal for a Study Abroad Survival Guide entitled "A Guide to Conquering Study Abroad: My Experience in Western Europe." It includes both a proposal and manuscript. The proposal is directed at Avalon Travel, a large publisher. The manuscript follows the book proposal and would also be sent to the publisher. My book highlights key things that students must know about going abroad before they go, while they are there, and when they get back. This information will be presented in a hard copy and an eBook. This book’s purpose is to encourage students to study abroad ...

Contributors
Pfeiffer, Ryan Edward, Stephanie, DeLusé, Joseph, Foy, et al.
Created Date
2014-05

For decades, the National Football League Draft has served as a corner piece for professional football franchises to climb out of the proverbial basement of the NFL and for all teams to improve their competitive position. Teams, especially those that were not able to find success during the previous season, are able to offer their fans hope, which, in some instances, is all that a fan base has to look forward to. High expectations and tremendous pressure result. Front offices must be thorough and decisive in their scouting and selection-making processes in order to make good on their promises of ...

Contributors
Staloch, Nicholas Phillip, Mokwa, Michael, Eaton, John, et al.
Created Date
2018-05

This paper will explore how suppliers are being evaluated. It will focus on the automotive industry and the state of supplier relations in two major automotive manufacturers in the United States. A literature review will reveal common supplier metrics across industries and what they attempt to measure. Further exploration into the structure and problems at one automotive manufacturer will reveal areas of improvement. Finally, a new balanced scorecard system will be proposed to better measure supplier performance.

Contributors
Chan, Catherine Ngar-See, Pfund, Michele, Fowler, John, et al.
Created Date
2015-05

Currently, the medical industry employs an acute treatment process centered on responsiveness and restoration. This method fails those with chronic illness who require disease management and proactivity. As a solution, the medical industry has implemented programs focused on providing integrated, coordinated care. This project examines two primary models to accommodate chronically ill patients: Accountable Care Organizations (ACOs) and Patient Centered Medical Homes (PCMHs). Specifically, this paper examines the data from Pioneer and Medicare Shared Savings Program ACOs. In the aggregate, the data indicate that these programs have been unsuccessful due to several key issues: a lack of patient and physician ...

Contributors
Woods, Cassie Marie, Ketcham, Jonathan, Samper, Adriana, et al.
Created Date
2015-05