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ASU Electronic Theses and Dissertations


This collection includes most of the ASU Theses and Dissertations from 2011 to present. ASU Theses and Dissertations are available in downloadable PDF format; however, a small percentage of items are under embargo. Information about the dissertations/theses includes degree information, committee members, an abstract, supporting data or media.

In addition to the electronic theses found in the ASU Digital Repository, ASU Theses and Dissertations can be found in the ASU Library Catalog.

Dissertations and Theses granted by Arizona State University are archived and made available through a joint effort of the ASU Graduate College and the ASU Libraries. For more information or questions about this collection contact or visit the Digital Repository ETD Library Guide or contact the ASU Graduate College at gradformat@asu.edu.


Date Range
2013 2019


Branding and brand management have been top management priorities in the hotel industry. Some researchers have concluded that strong branding would be an efficient way for hotels and hotel chains to differentiate themselves from each other. Recent studies have focused on the establishment of a brand equity model and the relevant causal relationships of the model. Most of these studies have used types of desirability scales examining the importance of individual factors in measuring brand equity. However, they ignore the trade-offs that affect and characterize choice. Particularly, the personal decision process implied by the hierarchical brand equity model is absent. …

Contributors
Lee, Seung Hyun, Tyrrell, Timothy, Uysal, Muzaffer, et al.
Created Date
2014

Engagement as a concept and emerging theory has been explored, but key elements have not been clearly described, and as such, work has not been comprehensive in nature. Research was needed to explore the concept and theory of engagement in general, as well its application to the study of volunteer tourism. Additional research was also needed to incorporate youth perspectives of a volunteer tourism program, along with exploration of engagement impacts on program youth. The purpose of this case study was to explore participant engagement in a volunteer tourism youth education program and impacts on program youth as perceived by …

Contributors
Olsen, Lana Margaret, Andereck, Kathleen, Buzinde, Christine, et al.
Created Date
2018

In this study the impact of outside the classroom activities and experiences of study abroad participants on cultural attitude change and perceived cultural competence was investigated. Motives to participate, expectations and outcomes of study abroad programs were also explored. The study used a mixed methods approach and was conducted in three parts including an exploratory sequential component followed by a concurrent embedded component. The exploratory sequential component included a photo elicitation project, the results of which contributed both to the results of the study and the development of the questionnaire used in the concurrent embedded component. The concurrent embedded component …

Contributors
Pachmayer, Ara Alayne, Andereck, Kathleen, Nyaupane, Gyan, et al.
Created Date
2014

The purpose of this case study was to explore the barriers, or constraints, to the integration of field-based environmental education (EE) programs in K-8 public elementary schools in Phoenix, Arizona. Research continues to show that field based EE programs improve student outcomes (Bartosh, Tudor, Ferguson, & Taylor, 2006; Cole, 2007; James and Williams, 2017). Despite the empirical evidence, there appear to be obstacles to integrating field based EE into school curriculum. This study used Hierarchical Leisure Constraints Theory (HLCT) to identify and understand these constraints. There were 22 focus group participants and 13 interviewees from ten different schools and five …

Contributors
Coco, Virginia A, Andereck, Kathleen, Hultsman, Wendy, et al.
Created Date
2019

Whale watching has been hailed by environmental non-governmental organizations like Greenpeace and the International Fund for Animal Welfare as a responsible form of tourism that has the potential to enhance conservation outcomes for cetaceans, while also supporting the economic development of coastal communities. Tourism research suggests that while it is possible for whale watching to provide these benefits, it may also have considerable costs to members of host communities and cetaceans. My dissertation sought to gather data on the economic, ecological, and social impacts of whale watching in the Caribbean in order to evaluate the industry's performance in the region. …

Contributors
Raschke, Bonnie Jean, Kinzig, Ann, Andereck, Kathleen, et al.
Created Date
2017

This phenomenological qualitative study examines the experiences of volunteer tourism on host communities using social representations theory. The experiences of three stakeholder-groups (community residents, volunteers, and nongovernmental organizations) are considered. Overall objectives of this project are to investigate the following questions: a) what are the effects of volunteer tourism on a community as perceived by different stakeholders; b) what effects do volunteer tourists have on the community compared to other forms of tourism as perceived by different stakeholders; c) how do the various stakeholders perceive the different forms of tourism in communities in which they live or work; and d) …

Contributors
Aquino, Jessica Faustini, Andereck, Kathleen, Mcgehee, Nancy, et al.
Created Date
2013

Destination image has been explored by studying various aspects of the process of forming a perception about an area and choosing to visit or not. This study uses a variety of theories from previous research which has focused on subsets of factors which influence the overall process to create a model to organize the perception formation and decision making progress into one continuous and interrelated progression. Online questionnaires using Likert scale statements and questions were distributed to participants through Facebook in order to measure and test the model. A total of 266 questionnaires were completed and analyzed using t test, …

Contributors
Hugo, Nichole Christine Crandall, Nyaupane, Gyan, Andereck, Kathleen, et al.
Created Date
2014

As the number of travelers around the world grows, the importance of managing tourism destinations in a sustainable manner becomes increasingly important. Sustainable tourism has long been discussed as necessary for managing tourism responsibly, yet adoption of sustainable strategies and operationalization has been slow. Initiatives and programs often focus on environmental components of sustainability and the role of large companies. Certification programs are one way in which destinations are operationalizing community-wide sustainable tourism and small businesses are engaging in sustainability initiatives and recognition. Using social cognitive theory as the research framework, this study examined internal and external motives and their …

Contributors
Roberg, Kari, Vogt, Christine, Andereck, Kathleen, et al.
Created Date
2017

This study argues for Indigenous-led community development as a salient field of study whereby both theory and practice would be held to the goals of decolonizing entrenched systems that suppress indigeneity, as well as embodying processes to rediscover, regain, and reimage aspects integral to Indigenous well-being and sustainability. Building on fieldwork with Cherokee youth in Stilwell, OK using community mapping and photovoice methods, it is argued that holistic and culturally relevant frameworks that fully situate such salient factors are needed when examining topics related to sustainability, well-being, and resurgence in Native American communities. Utilizing youth narratives, the study proposes a …

Contributors
Hardbarger, Tiffanie, Andereck, Kathleen, Corntassel, Jeff, et al.
Created Date
2016