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A Study on the Motivation of Editorial Professionals in the Reform of A State-Controlled Media Group in China

Abstract The traditional newspaper industry has been under tremendous pressure in recent years due to the emergence and growth of new media. Experiencing of a fast-shrinking market share, many traditional newspaper companies are either pushed out of business or are forced to innovate and reform. In this thesis, I investigate the organizational changes at one of the largest newspaper groups in China, particularly regarding its incentive systems as the group adjusts its business scopes under both internal and external institutional constraints.

Publishers of newspapers were traditionally considered non-profit organizations or social institutions in China. Because of their focus on social goals, their activities were not market driven, including the ... (more)
Created Date 2016
Contributor Qiu, Xin (Author) / Shen, Wei (Advisor) / Hwang, Yuhchang (Committee member) / Zhang, Anming (Committee member) / Arizona State University (Publisher)
Subject Business administration / editorial staff / incentives / research
Type Doctoral Dissertation
Extent 174 pages
Language Chinese
Reuse Permissions All Rights Reserved
Note Doctoral Dissertation Business Administration 2016
Collaborating Institutions Graduate College / ASU Library
Additional Formats MODS / OAI Dublin Core / RIS

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Description Dissertation/Thesis