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Examining the Business Case and Models for Sustainable Multifunctional Edible Landscaping Enterprises in the Phoenix Metro Area


Abstract This study assesses whether multifunctional edible landscaping business models provide a sufficient business case at enterprise and city scales to justify widespread implementation. First, semi-structured interviews were conducted with four landscaping entrepreneurs, and the information obtained from the interviews was utilized to carry out a business model comparison with the Business Model Canvas framework. The comparison showed that the landscaping enterprises using multifunctional edible landscaping methods possessed a greater range of value propositions and revenue streams, enhancing their competitive advantage. Second, a GIS landscape analysis of seven Phoenix metro area cities was carried out to identify landscapes that were suited f... (more)
Created Date 2017-12-12
Contributor Robinson, Christopher (ASU author) / Cloutier, Scott (ASU author) / Eakin, Hallie (ASU author) / Julie Ann Wrigley Global Institute of Sustainability / College of Liberal Arts and Sciences / School of Life Sciences
Series SUSTAINABILITY
Type Text
Extent 28 pages
Language English
Identifier DOI: 10.3390/su9122307 / ISSN: 2071-1050
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Citation Robinson, C., Cloutier, S., & Eakin, H. (2017). Examining the Business Case and Models for Sustainable Multifunctional Edible Landscaping Enterprises in the Phoenix Metro Area. Sustainability, 9(12), 2307. doi:10.3390/su9122307
Collaborating Institutions ASU Library
Additional Formats MODS / OAI Dublin Core / RIS


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