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A Study of Franchising Models in Express Delivery Services in China


Abstract With regard to business modules in Chinese delivery services companies, there has long been a heated debate on whether franchising or direct management is the better module for Chinese market. But most prior discussion was lightweight, unconvincing and without any theoretical framework.

This research examines three major management problems in Chinese delivery services: 1. The reason for choosing franchising module, 2. The relationship between franchising module and implementation of the product, 3. The functions of IT in delivery services. By reviewing theories on enterprise boundary and summarizing the six features of franchising contracts in Chinese delivery business as well as the five properties of delivery products, two contract mod... (more)
Created Date 2018
Contributor Yang, Zhoulong (Author) / Pei, Ker-Wei (Advisor) / Zhang, Anmin (Advisor) / Yin, Rui (Committee member) / Arizona State University (Publisher)
Subject Business administration / contract theory / direct management / enterprise boundary / express delivery / franchising
Type Doctoral Dissertation
Extent 107 pages
Language Chinese
Copyright
Reuse Permissions All Rights Reserved
Note Doctoral Dissertation Business Administration 2018
Collaborating Institutions Graduate College / ASU Library
Additional Formats MODS / OAI Dublin Core / RIS


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Description Dissertation/Thesis