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Communication, Goals and Collaboration in Buyer-Supplier Joint Product Design

Abstract Original equipment manufacturers (buyers) are increasingly involving suppliers in new product development as a means to increase efficiency and expand capabilities. To realize such benefits, however, the two firms need to have appropriate communication and goal structures to minimize friction while maximizing design quality. In addition, the effectiveness of the inter-firm interaction process, i.e. their collaboration quality, is also a key success factor. This study draws from Information Process Theory to propose that higher technical and relational uncertainty requires more inter-firm communication. The misalignment between communication intensity and uncertainty reduces both design quality and design efficiency. Goal incongruence, which... (more)
Created Date 2011
Contributor Yan, Tingting (Author) / Dooley, Kevin (Advisor) / Choi, Thomas (Committee member) / Carter, Joseph (Committee member) / Arizona State University (Publisher)
Subject Business / Management / collaboration quality / communication intensity / goal congruence / new product development / supplier involvement
Type Doctoral Dissertation
Extent 228 pages
Language English
Reuse Permissions All Rights Reserved
Note Ph.D. Business Administration 2011
Collaborating Institutions Graduate College / ASU Library
Additional Formats MODS / OAI Dublin Core / RIS

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Description Dissertation/Thesis